Wednesday, June 25, 2014

Why do we keep believing things that aren't true?

An interesting New Yorker article on why we continue believing falsehoods, from anti-vaccination hype to racist beliefs, and how we can change.

Interestingly, being positively affirmed affects our ability to learn facts, and to change our minds.

"...when people feel their sense of self threatened by the outside world, they are strongly motivated to correct the misperception, be it by reasoning away the inconsistency or by modifying their behavior. For example, when women are asked to state their gender before taking a math or science test, they end up performing worse than if no such statement appears, conforming their behavior to societal beliefs about female math-and-science ability. To address this so-called stereotype threat, [theory proponent Claude Steele] proposes an exercise in self-affirmation: either write down or say aloud positive moments from your past that reaffirm your sense of self and are related to the threat in question. Steele’s research suggests that affirmation makes people far more resilient and high performing, be it on an S.A.T., an I.Q. test, or at a book-club meeting.
Normally, self-affirmation is reserved for instances in which identity is threatened in direct ways: race, gender, age, weight, and the like. Here, Nyhan decided to apply it in an unrelated context: Could recalling a time when you felt good about yourself make you more broad-minded about highly politicized issues, like the Iraq surge or global warming? As it turns out, it would. On all issues, attitudes became more accurate with self-affirmation, and remained just as inaccurate without. "